Autumn/Winter Catalogue launch 5th October!

It’s always exciting when something new happens isn't it?  Its an opportunity to explore new ways, ideas and thoughts. An opportunity to improve and progress. I love it when a promising new brand comes about and starts doing things a little bit differently, yet still maintains a bit of classical elegance. Daniele Berdini does that for  for me. Although they have been around for five generations they are new here to us in the UK, having done perfectly well for themselves in Italy, there was no need to explore beyond the borders much. Until we uncovered them, that is!

 The only problem is that whilst they hold the prestigious title of designers and manufacturers to Royalty (having made Princess Diana's bridesmaid shoes) I don’t feel that we are yet doing them justice. A combination of being new to the industry and having a lack of funds available to do mass marketing,  is making for slow progress. Fortunately, word of mouth is getting round and we see more and more customers coming in through referral than ever before. The proud new owners of our 'made-to-measure' designer wear couldn't be happier with the exquisite product they have purchased, leaving raving reviews and testimonials for us. Great, we love that! Thank you!!

 For some there is often a combination of fears about high-end designer shoes i.e. "can i justify spending x on shoes", "I cant afford x", or "when would I ever actually wear them".  The answers to these questions are easy to find, firstly our shoes come with a cast iron Guarantee that if you don't absolutely LOVE them you don't pay us a penny. Secondly, you CANNOT find another pair of Daniele Berdini's in the UK today as we are the ONLY supplier, we are UNIQUE. Third, everyone deserves a treat now and again. We don't spend our whole lives working our fingers to the bone for fun, do we. We all have birthday's, anniversaries, parties, Christmas and so on, where we want to look our best, be different and stylish. (So having a bonus 'kudos' to wearing shoes made by designers to Royalty is a REAL talking point too!). Finally, everyone can afford designer shoes with our PoppyBees Diamonds scheme, created for those (like me) who want to squirrel away a few pounds per month to accrue in return for our shoes, or indeed anything else of ours, at any time. £15 per month (£3.75/week!) will see you receive one pair of Daniele Berdini designer shoes, every year, for the rest of your life! I mean, £3.75/week!! thats cheaper than my car insurance.

 I have always admired designer shoes, not only for their beautifully shapes and styles, but more so for their amazing quality. I know that with Berdini's fresh ideas of design and detail will set themselves apart from the masses where drab and monotony rules, and thus become major player in the industry. But I guess that today is a new day, full of companies trying to do just that: set themselves apart, so until our marketing budget grows and word of mouth spreads a little further - its just us few in this special little club!

Look out for the launch of our new Autumn/Winter Catalogue out on the 5th October, only in our store, and with 20% off your first order, if you come to store and collect your voucher!  FREE cheese and wine too.

Look forward to seeing you there.